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1

Poor Customer Retention Rates

You're constantly getting new buyers but struggling to find ways to increase Customer LTV.

2

Slow email list growth

You're getting traffic to your website but are unable to convert these potential customers at a high rate.

3

Emails landing in promotions or spam folder

Your emails are getting low open rates due to landing in the spam or promotions tab.

4

Over-reliance on ads for revenue

Majority of your revenue comes from cold traffic.

5

Lacking time & expertise

You and your employees have too much on your plate and are struggling to find time to focus on email marketing.

6

Poor experiences with Other Agencies

You've tried other agencies in the past but have never seen long term success.

• Example #1

$56k increase in Revenue

In 5 months we took this Baby Products brand from $10,000/mo to over $65,000/mo in revenue from email.What we did:

• Revamped underperforming flows

• Started sending 2-3 campaigns p/w

• Implemented a brand new pop-up

• Example #2

$80k increase in Email Revenue

This brand came to us with minimal email marketing in place. After 90 days, they now generate over $124,000 every month in Email Revenue.What we did:

• Implemented 10 new email flows

• Repurposed UGC content in emails

• Began sending 2-3 campaigns p/w

• Example #3

$14k increase in Revenue

In 2 months we took this small New Zealand Beverage company from $5,000/mo to over $19,000/mo in revenue from email.What we did:

• Built out 7 new automated email flows

• Increased campaign sending to 2x p/w

• Added a VIP flow to improve retention

Remarkable Cream

Wills Cameron - Founder & Managing Director"We were very impressed by how Pacific was able to learn about the brand and then talk as if they were working in the business for years! It sounded like it was us talking!"

Ben Buckler Boards

Ben Sterrey - Founder & Managing Director"Callum & the team provides an exceptional service and we have no hesitation in recommending him to non-competitors :)"

• Folder

1. Klaviyo Audit

We start with an in-depth Klaviyo Audit, uncovering weak points and potential revenue loss areas in your email marketing system.

• Key

2. Formulate Your Unique Strategy

By understanding your ideal customer profile and motivations, we develop a tailored Klaviyo Strategy that aligns with your brand's vision.

• Home

3. Revamp & Build Automations

With your new custom strategy, we revamp and build new email automations, including a captivating website popup and 10 core email flows.

• Calendar

4. Monthly Campaign Calendars + Segmentation

We create monthly campaign calendars and specific customer segments, allowing us to tailor campaigns and content. This includes targeting segments like VIP Customers and Non-purchasers.

• Refresh

5. Continual Testing & Optimisation

In an ever changing landscape, we continuously A/B test subject lines, pop-up offers, and email content, similar to how ads are adjusted. This dynamic approach ensures your email marketing stays effective amidst shifting markets and trends.

Callum McCracken

Founder & Head of Strategy

Callum, born & raised in Melbourne, Australia, is the Founder and currently the Head Of Strategy, and specialises in developing & building custom email marketing systems for eCommerce brands.

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